Compliance › Terms & Conditions | WhatsWhat Prime

WHATSWHAT PRIME

Terms & Conditions

Last Updated: 2026-03-08

These Terms & Conditions ("Terms") govern access to and use of the WhatsWhat Prime platform ("Platform"), operated by WhatsWhat Global Ltd, a company incorporated in Ireland ("Company", "we", "us", "our").

By accessing or using the Platform, you agree to be legally bound by these Terms.

If you do not agree, you must not use the Platform.

1. Structure of the Platform

The Platform operates under two distinct structural layers:

A. Prime Authority (Non-Commercial Layer)

Prime Magazine (Editorial – No Advertising Influence)
Visibility Assessment™
Visibility Ladder™
Visibility Index™
Governance & Oversight Systems

B. Prime Market Network (Commercial Layer)

Marketplace
Sponsored Visibility
Product Exposure
Tender Highlights
Visibility Marketplace Digest

These layers operate independently.

Commercial participation does not influence Authority positioning.

2. Nature of Services

WhatsWhat Prime provides:

Structured visibility infrastructure
Evaluation and positioning tools
Commercial visibility channels
Marketplace functionality

The Platform does not provide:

Financial advice
Investment advice
Revenue guarantees
Ranking guarantees
Market dominance guarantees

Visibility is structured and reinforced — not sold.

3. User Accounts

Users must:

Provide accurate and lawful information
Maintain account security
Use the Platform in good faith

We reserve the right to suspend or terminate accounts for:

False information
Governance misuse
Non-payment
Breach of these Terms
Activity that damages Platform integrity

4. Prime Authority Terms

4.1 Prime Magazine

Inclusion in Prime Magazine:

Is based on editorial evaluation
Is not automatically granted through payment
Is subject to independent editorial discretion

No payment guarantees editorial inclusion.

The Company retains full editorial independence.

4.2 Visibility Assessment™

The Visibility Assessment™:

Is a structured evaluation tool
Is based on defined criteria
May evolve over time
Does not guarantee revenue or rankings

Users may not:

Claim guaranteed Ladder advancement
Misrepresent Assessment results
Suggest Prime endorsement without written consent

4.3 Visibility Ladder™

Ladder positioning:

Reflects structured evaluation
May change based on updated data
Is not sold or guaranteed
Does not create exclusivity

The Company reserves the right to modify evaluation criteria to maintain system integrity.

4.4 Visibility Index™

The Visibility Index™ records structured business data.

Index inclusion:

Does not imply endorsement
Does not guarantee performance
May be updated or corrected

We reserve the right to remove inaccurate or misleading data.

5. Prime Market Network Terms

5.1 Marketplace

The Marketplace enables commercial listings.

The Company:

Provides infrastructure only
Is not party to transactions
Is not responsible for product quality
Is not liable for disputes between buyers and sellers

Users are solely responsible for their transactions.

5.2 Sponsored Visibility

5.3 Product Exposure & Tender Highlights

Commercial announcements:

Must be lawful
Must not be misleading
Must not imply Authority endorsement

The Company may remove any listing at its discretion.

5.4 Visibility Marketplace Digest

The Visibility Marketplace Digest is a commercial communication channel.

Content within the Digest:

Is promotional in nature
Is separate from Prime Magazine
Does not influence Authority positioning

Commercial participation in the Digest does not affect Ladder status.

6. Separation Principle

The Platform maintains strict separation between: Prime Authority and Prime Market Network.

No commercial activity influences:

Editorial decisions
Assessment scoring
Ladder positioning
Visibility Index documentation

This separation is fundamental to the Platform's integrity.

7. Intellectual Property

All proprietary systems, including:

Visibility Ladder™
Visibility Assessment™
Visibility Index™
Signal Page frameworks
AI infrastructure
Governance methodologies

Remain the exclusive intellectual property of WhatsWhat Global Ltd.

Users may not:

Reverse engineer
Replicate
Create derivative frameworks
Resell proprietary methodologies

8. Payments & Subscriptions

Paid services:

Are governed by signed agreements
May be non-refundable
May require 12-month commitments

Failure to pay may result in suspension or termination.

9. User Conduct

Users must not:

Misrepresent their business
Falsely claim Prime endorsement
Attempt to manipulate evaluation
Submit unlawful content
Infringe intellectual property
Interfere with system integrity

We may remove content or suspend accounts at our discretion.

10. Limitation of Liability

To the fullest extent permitted under Irish law, the Company shall not be liable for:

Loss of profits
Loss of business
Indirect or consequential damages
Third-party platform changes
Algorithm updates
Market competition

Total liability shall not exceed the amount paid by the user in the previous 12 months.

Nothing excludes liability for fraud or matters that cannot legally be excluded.

11. Suspension & Termination

We may suspend or terminate access if:

Terms are breached
Governance misuse is detected
Payment defaults occur
Platform integrity is threatened

Termination does not relieve outstanding financial obligations.

12. Data & Privacy

Data processing is governed by our Privacy Policy.

We comply with:

GDPR
Irish Data Protection legislation

Users are responsible for ensuring they have lawful rights to uploaded data.

13. Modifications

We may update these Terms at any time.

Continued use constitutes acceptance of revised Terms.

14. Governing Law

These Terms are governed by the laws of Ireland.

Disputes shall be subject to the exclusive jurisdiction of Irish courts.

15. Entire Agreement

These Terms, together with any signed agreements, constitute the entire agreement between the user and the Company.